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The Cement Seller

He trudged along pushing the wheelbarrow in defeat; why would no one buy his water-resistant cement?

“Word has it that you’ve got something great to sell?” asked a stranger giving the wheelbarrow a quick look.

“If only that were so, pointless trying to sell something no one’s buying.”

“Tell you what, let’s become partners; you make the cement, I’ll sell it and we’ll share the profits 50-50.”

A few days later, the stranger returned needing more cement. A month later, they were selling in truck loads and two years down the line, W.R. Cement had its own factory.

As he watched a cement mixer get loaded, the man asked his partner, “I’ve been wondering, I spent months trying to get builders to take a chance but no one agreed. How did you manage to do it?”

“Simple, I just built replicas of buildings they designed and dunked it in a tub of water. By the end of the week it was obvious that it did as promised.”


I know that this entry is a bit longer than usual but I couldn’t figure out how to fit everything in almost a 100 words (suggestions on this are welcome).

The photo prompt has been given by Sandra Crook at the Friday Fictioneers hosted by Rochelle Wisoff-Fields and the word prompt (Resistance) has been given by Denise Farley at the Girlie on the Edge.

18 responses to “The Cement Seller”

  1. Super story! Idea and action backed with another idea and action!
    Ingenious. Hope they patented this cool cement.
    Patent is a type of IPR. My story is also about Intellectual Property.

    Like

    1. I think they did. Never asked them about it.

      Like

  2. Everyone has to make money somehow. Sounds like they are on to a winner.

    Like

  3. Glad someone is prospering.

    Liked by 1 person

  4. I rather liked that story. Didn’t notice the length really as it flowed so smoothly. 🙂 ❤

    Like

  5. Interesting take on the photo prompt, Bernadette.

    Susan A Eames at
    Travel, Fiction and Photos

    Like

  6. When the creator met the entrepreneur! Nice one.

    Here’s mine!

    Like

  7. Sometimes for an idea to succeed there has to be a marketing genius to help it. Nicely done.

    Like

  8. Your story makes me wonder how many innovations have fallen by the wayside due to poor marketing. I know we’ve seen enough worthless junk helped by good marketing.

    Like

  9. like they say, it takes a salesman to move the goods. 🙂

    Like

    1. But it also takes a good product to keep moving

      Liked by 1 person

  10. A successful partnership. Kudos to them.

    Liked by 1 person

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